ISV acceleration: a go-to-market guide for driving new growth through SaaS

Nearly all independent software vendors (ISVs) are in search of the same goals - gain new customers, increase profitability, drive efficiencies and deliver a great customer experience. However, many ISVs are constrained by inflexible, legacy monolithic architectures and standalone applications. The costs and resources needed to maintain these applications are soaring which is cutting into bottom line profits.

Software as a Service (SaaS) subscription models is the future: it is anticipated that most software will eventually be consumed as SaaS. For independent software vendors (ISVs), moving to SaaS frees them from the restrictions of legacy on-premises applications, allowing them to scale, be faster to innovate, support existing customers and attract new ones.

By 2030, it’s expected that the global SaaS market will reach to USD 1,298.92 billion, growing at a CAGR of 19.7%. When weighing that value against the 2021 market value of USD 215.1 billion, that’s a huge leap.

With such healthy growth predictions, it’s clear that the time for ISVs to start their modernisation plans is now. Those who delay them risk losing their first-mover advantage and the chance to be part of the drive towards digital transformation.

Learn how SoftwareOne’s NextGen ISV Programme can transform your business and help you tap into the SaaS opportunity. Download our eBook to learn more about the journey and how we will support you every step of the way.